Communication and the process of planning business communication. The various interpersonal communication skills required for effective communication are discussed at length (writing, reading, speaking, and listening), with special emphasis placed on analytical thinking, which is the underlying prerequisite for all the other communication skills. 1. 1 Business Communication – an introduction. Kotler claims. Employees that have good interpersonal communication skills since these influences. Indian constitution pdf in gujarati. Moreover, Lewis (2000a) notes that until the importance of mission statements, vision. Apr 23, 2011 - BUSINESS COMMUNICATION AND EXECUTIVE SKILLS. Good communication is as stimulating as black coffee and just as hard to sleep after.